Well said! I always think that authors associate book signings with the amount of sales they make, but in the actual reality, it is really a drip marketing, where people get to know you and the more you show up on the media, the more they remember you and the tendency to buy your book later would be higher.
It’s time for another edition of “Lessons from a Book Signing.” If you have been following, I am coming off two book signings one week apart, and I always write something about what I learned from my signings. I am a believer that everything must teach me something. Everything I do or am a part of must serve a purpose; every relationship and every experience must have value.
Book Models 🙂 lol
You wouldn’t believe the number of times I was asked at both signings (especially at the mall) if I was on IG. This question told me that if you’re a writer, Instagram is one platform you want to be on right now (especially if you’re a black writer, a lot of black readers on the gram). What I loved about both signings is that I gained something even if people didn’t buy a book. Those who didn’t…
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