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In the effort to boost the Author Live Chat with Fans interview’s marketing plan, I thought of coming up with an idea of bringing in two author friends (preferably from the same genre) to join our interview session. This will help both authors to leverage each other’s existing network and find new fans. The live session will also be more fun and exciting as two friends coming on screen would feel more comfortable to talk to each other. Apart from that, the cost of live interview session for one author would be reduced by half as the half will be borne by the other. We are rolling this out soon and will notify our mailing list audience first to test things out.
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