April Fantasy/Sci-fi Author Interview Answer #12 “How do you market and brand yourself as an author?”

Fantasy/Sci-fi Group Author Interview
Photo by Pixabay on Pexels.com

Hello everyone! It’s time to reveal the answers for all 12 questions answered by 12 author participants in the April Group Author Interview, in the 12 genres, 12 authors, 12 months and 12 questions series! The support from Fantasy/Sci-fi authors was amazing as we have 12 authors participating in this group author interview.

If you are an author and would like to participate in our upcoming interviews, check out this link, sign up and get your fans to ask their questions to the participating authors! The goal of this author interview is to increase the engagement between readers and authors, and to expose authors to new group of readers.

If you have questions pertaining to video marketing for author branding or if you’d like to know how I managed to garner over 100 pre-orders even before my book launch, contact me and I’d be happy to speak to you!

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Some of our group author interview participants are also being interviewed through Author Live Chat with Fans session! Click here to book a session for yourself!

So, the 12th question is “How do you market and brand yourself as an author?”

1) Author #1 : Eric Nierstedt 

This has been one of the hardest things for me, and I’m sure, other authors! One of the first things I’ve learned is to get involved in the writing community; other authors can be a great resource. I’ve gotten advice on building websites, newsletters, and social media, all to help me get my name out there as a fantasy writer. The most important thing is to really take in all you can from other authors, and use their skills. A close second is to know your genre. If you understand what fans of it want, then you know how to brand yourself to them. It’s these two things that really make up how I market and brand myself. If you want to see for yourself, check me out at https://www.facebook.com/enierstauthorfantasynovels/ https://twitter.com/NierstedtEric https://ericnierstedtauthor.com/

2) Author #2:  M.A.N. 

I try to be honest about who I am (an African American male) and what I draw my influences from (anime, manga, comics, books, movies, and trying to combine them into my literature.

3) Author #3:  Peighton Weber 

I use social media, mostly Instagram and Twitter, to market my work, but I’m also in the process of working on an author website.

4) Author #4:  Lisa Lowell 

I have an active Facebook life, maintain a web site and blog, attend numerous fairs and participate in groups like this interview session. I also dabble in making book trailers for my books. My publisher does the catalog, funnel and Amazon work for me. At present, I am also pursuing transition to audiobooks and a podcast to go with it.

5) Author #5:  Rachael Krotec 

I’m learning something new about this every single day! It’s a journey, but I think consistency is key. If money for ads is a concern, then start off with something small, then gradually build. Learn what works and what doesn’t, so one day you can get the most for your buck.

6) Author #6:  Mark Piggott

I mostly use social media to market and brand myself. Hootsuite is a great program I use in laying out my marketing/branding over a week at a time across multiple social media outlets. I have to do a lot of it myself, which makes it harder, but it also puts the responsibility on me.

Famed for his G.A.N.G.S.T.A.R acrostic writing style (it stands for Generally Appreciating Notable Genres by Stating Their Applicable Relevance), Mr Ben, as he is popularly called, is a published author, poet, novelist, essayist, voice-over artiste and speaker

8) Author #8: Steve Holder

I don’t have the funds for lots of advertisements, and I don’t get invited to talk shows to talk about my books, so I mostly use social media.

9) Author #9: Dyane Forde

Most of the marketing I’ve done has been via my website/blog, interviews, guest blogging, and social media. I’ve also sold my own books in person (book tables, and contacted brick and mortar stores to sell them on consignment).

10) Author #10: David Chylde

My “rock singer, strippers, dark city life” pretty well sets the tone for prom copy and artwork.

11) Author #11: Irene Helenowski

Social media is a great way to network but also there is nothing compared to meeting people in real life. If you can sign up for a table at a book fair, definitely go for it. Same with registering for writers’ conferences.

12) Author #12:  Ellwyn Autumn 

By posting my books on social media, helping other authors promote their work and doing book reviews.

Stay tuned for the next post. Be sure to follow this website via email to get notified when new posts are being made.

The most important aspect of any book promotion is YOU ! I recently sent out a newsletter to our subscribers, giving them insights to why author branding is very crucial to marketing effort. Check it out here and subscribe to our newsletter if you haven’t.

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Best regards,


Founder of International Book Promotion


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