Hello everyone! It’s time to reveal the answers for all 12 questions answered by 12 author participants in the June Group Author Interview, in the 12 genres, 12 authors, 12 months and 12 questions series! The support from Non-Fiction/Memoirs/Biographies authors was amazing as we have 12 authors participating in this group author interview.
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If you have questions pertaining to video marketing for author branding or if you’d like to know how I managed to garner over 100 pre-orders even before my book launch, contact me and I’d be happy to speak to you!
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So, the 12th question is “How do you market and brand yourself as an author?”
1) Author #1 : Gilbert Van Kerckhove
That is the most difficult part, still struggling with it
I actively market my books in various ways, including buying ads on Amazon, giving several speeches to local groups and conventions, being active on social media, entering and winning book awards, etc. I explain all of the tactics I use to sell my books in my latest book entitled Smart Marketing for Indie Authors.
By uploading videos onto my YouTube channel, Kate O Show, by having discussions about my book, sharing my experiences. Having Facebook lives, Facebook posts and sharing my Amazon book link,. Instagram life and posts and twitter.
4) Author #4: Umm Sulaim
My marketing and brand are promoted via my website, on which I have created a classy writing style for myself.
5) Author #5: Ken Johnson
I am “America’s Culturalist!” I make it a point to write only about culture, conflict, commerce, and culture.
Marketing is not my favorite part of being an Indie author, as many Indies will agree about marketing. We write because we have the passion. We market because we must get our names and our books out into a world that is swimming in millions of other books, so it becomes part of our job as writers to promote our own work. This is far from the fun stuff and also very time-consuming – eating into our writing lives. I try to balance my marketing by sharing the works of others in my writing community, which causes the effect of others sharing in return. I run a blog on my website where I share all kinds of information, from my own stories, to writing tips, book reviews, author interviews and blog shares. I’m active on social media, doing the same. I run several groups on various social media sites. All these things are part of being an independently published author because if my presence isn’t kept alive, neither are my books. By sharing and helping others, we build good rapports with others in our writing community, and in turn we become part of other people’s network. The trick is to share useful information, share the work of others, join writing groups, keep abreast of the publishing business by subscribing to newsletters, and most importantly – don’t spam people with ‘buy my book’. Nobody is interested in being sold to. If we become a part of a community and give back, others are only too happy to help celebrate and share our victories.
7) Author #7: Pratima Nagaraj
I try to be real and authentic in my life, on social media and everywhere else. I feel that is the best brand and marketing any author can be and do! When you are authentic, readers connect with you and pick up your book because they want to hear what you have to say. A lot of my book sales are organic rather than paid marketing. I love to interact with my readers and engage with them through book clubs, videos, blogs etc.
8) Author #8: Shirley Mandel Satterfield
I post links to my books on Facebook and Twitter, advertise in newspapers, and write a blog for dailywisdomwords.com where my books are also being advertised to gain credibility with the vast wring community on Twitter and Facebook. The blog’s title is Wise Poets of the Past and Present and is designed to educate young aspiring writers in the finer points of writing poetry and prose. It is also a gift to posterity.
9) Author #9: Errol Baptiste
Firstly as an author being branded with creative entrepreneur also got over 15 years of acting credits to my name.
10) Author #10: Edna Cane-Swannepoel
Mostly on Facebook, I tell people my story and most of the time they feel inspired
11) Author #11: Kristalen Babb
I’m a self-published author so I spend my weekday on the web networking with other authors, people who are willing to interview me such as yourself. I also attend bookfairs and set up a platform on different social networks from http://www.linkedin.com to http://www.wordpress.com
12) Author #12) Steve Wilson
I Let The Site Speak For Itself
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